вторник, 29 декабря 2009 г.

Canada's $30 Million Anti-Pot Media Campaign

Last night (Dec 28) I caught an anti-marijuana commercial while watching TV. Nothing unusual except this was put on by the Canadian government. It showed a kid being offered a pull on a joint, he then had flashbacks of getting busted for ecstasy and other drugs. You can watch the ad below.

Incidentally I witnessed the beginning of Prime Minister Harper’s new anti-drug media campaign. Anotner step towards the americanization of Canada. The campaign includes advertisements in buses, trains, subways and shopping malls across Canada, as well as Internet banners on websites popular with teens. The strategy is an exact copy of the Partnership for a Drug Free America (PDFA) which has been going on since the 80s and has been proven to be ineffective. The PDFA brought us such ads as “this is your brain on drugs” and the recent “above the influence” camaign. The not4me.ca website is clearly inspired by the sinister abovetheinfluence.com. It uses a more appealing website design than standard Canadian government pages to keep young people’s attention. Compare this site to this one and you’ll see what I mean.

A major, and critical, difference between PDFA and the new Conservative campaign is that PDFA is sponsored by corporations not governemnt. Check out the list of sponsors for Harper’s campaign, SPONSOR LIST. Many contributers are Canadian police groups including: Canadian Police Association, Justice Canada, and the Royal Canadian Mounted Police. Another one that really stands out is Foreign Affairs and International Trade Canada. Nearly all the sponsors are organizations funded by taxpayer money. Harper is once again using our own money against us.

To Harper’s credit the “facts” section stays closer to the real facts than PDFA and DEA. While the PDFA says,

Marijuana is addictive with more teens in treatment with a primary diagnosis of marijuana dependence than for all other illicit drugs combined.

The Conservative campaign uses carful wording using words like “may” and “has the potential”. The not4me.ca website says,

Cannabis has the potential to be psychologically and physically addictive.

Here’s another quote that really disturbed me,

Marijuana has over 400 chemicals and some of the same toxic substances found in tobacco smoke that can cause cancer.

Marijuana has not been proven to cause cancer, in fact it has been proven to cure cancer (article, Rick Simpson). If you read it carfully it does not actually say marijuana causes cancer. Although this information is technically true it gives a very negative impression of marijuana and other drugs. That is exactly what Harper is counting on. The Conservative government has launched a Canadian war on drugs. Its a little late in the game though, the US is taking baby steps towards legalization and the rest of the world is easing their pot laws. I don’t think Harper got the memo.

The national anti-drug srategy is aleft new government plan to ramp up the war on drugs in Canada. Only a few years after the Liberal government tried to decriminalize in 2004 (shot down by pressure from the US) the Harper regime took a U-turn. From the drug strategy backgrounder,

The Government of Canada has committed $30 million in new funding over five years to support the Prevention Action Plan.

Conservatives introduced legislation like bill C-15 (mandatory minimum sentences, increased maximums), increased justice budgets and put more cops on the street. They are also promoting DEA style drug courts and other tenants of the failed US drug war. Drug courts promote court-monitored rehab over prison (more on rehab).

Harper is Canada’s George W Bush. We need to get that fucker out before its too late!

  • http://www.not4me.ca/
  • http://www.nationalantidrugstrategy.gc.ca
  • http://www.abovetheinfluence.com/facts/drugs-marijuana.aspx
  • http://www.nationalantidrugstrategy.gc.ca/parents/res/res.html

[Via http://loopylettuce.wordpress.com]

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